Warrnambool | A City for Living

Warrnambool Events Strategy

Council recognises that Events build community. They bring together young and old and disparate subcultures, enlarge social networks, and support social cohesion. Events provide communities with resilience during times of hardship, and events can support charities, providing opportunities to raise funds. Building on the successes of implementing Warrnambool Events Strategy 2018-2022, the Warrnambool Events Strategy 2024 – 2028 focuses on enabling the City to maximise the benefits of events for the local community and its economy and environment.

The four strategic priorities over the coming four years will be to: 

  1. Identify and nurture fit for purpose events.
  2. Maximise events’ contribution to the local economy.
  3. Empower and enable community and industry to deliver successful events.
  4. Ensure events are socially, environmentally, and economically sustainable.

Download the Warrnambool Events Strategy here